This video from Engage for Success highlights the importance of having a strong strategic narrative when going through a period of transition.
An occasional series of thoughts and reflections on the role of narrative in organizational change, branding and knowledge work
Sparknow attended the 2014 Melcrum Summit, Smarter Internal Communications, at Excel in London from 14-16 October. We delivered a pre-summit workshop and then Sabine and Fiona took it in turns to each attend one of the two days of the full summit. Here are a few of our observations, through our lens on story and