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The Spark Blog

An occasional series of thoughts and reflections on the role of narrative in organizational change, branding and knowledge work

they didn’t see it coming

Alicia Pickering, a Sparknow associate, is working with us on cultural alignment/ethical auditing. Here she writes about empty field myopia, a pilot’s term that applies to any boardroom. Her article is based on a discussion with her father, Alex Pickering, Victor pilot, instrument rating examiner and in-flight refueling instructor, RAF 1960s. Previously she has written a