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The Spark Blog

An occasional series of thoughts and reflections on the role of narrative in organizational change, branding and knowledge work

‘I wanted your eyes to open wider’

Sparknow’s take on the Salz report into business practices at Barclays. This request by Vija Celmins refers to her sculpture called Fix the Image in Memory. This is explained on the MOMA website. For this work, Celmins made bronze casts of eleven rocks and then painted the casts to resemble the original stones as closely